Filming into the Future with Ingram Micro

As part of a new brand video for Ingram Micro, we shot a futuristic scene of a young couple announcing an upcoming baby. How did we make the scene look like 2030 and not 2013? By shooting at a stunning, mostly glass, modern-style home at the top of Mt. Helix, a small mountain right here in San Diego.

We captured the soon-to-be grandfather video chatting with the expecting couple on a 2D holographic image projected on glass. Since it’s still 2014, we used blue lighting to create the visual effect of a hologram shining on the actor’s face. In post-production, our very talented Beau Runnells worked his magic with the footage, making the couple look as if they are the ones in the hologram!

We had a blast capturing the essence of a precious family moment and highlighting the role of Ingram Micro’s technology in creating it. All while getting to pretend it was high-tech 2030!

Shooting the Skype scene
Hologram

A Proposal to Remember, Ingram Micro

Ingram Micro, a global Fortune 500 technology company, assigned us to collaborate on a brand essence video for use company wide capturing technology in life's biggest moments.


Ingram’s Dan Iorgulescu, Ewan Pidgeon and Jason Williams have been invaluable collaborators, writing a fantastic script based in human emotion and experience, being very helpful on set and in the editing bay. 

We shot footage from 3 continents including India and Africa, but one of our favorites? The Japanese Friendship Garden, where friendships grow! Set in the lovely Balboa park, this venue captured the perfect mood for the ultimate Geo Cache adventure. 

With two talent and one GPS, you’ll see a couple hunting for treasure with nothing but a set of coordinates. The prize you ask? A wedding proposal! Recording one of life’s biggest moments, and highlighting how GPS technology was able to help make this memorable moment come to life? Mission accomplished!  

Thank you to the Japanese Friendship Garden for allowing us to film at such a fantastic location!


unnamed PreRough_V5.1.Still011
photo 3