Tallgrass National Commercial on Monday Night Football

What’s great about Mondays? It could be one of two things:

1) Monday Night Football
2) A Tallgrass produced national commercial airing on ESPN during Monday night football

This week, we’re leaning towards #2. On Monday, we were stoked to see our spot UCI “We Believe” break on Monday Night Football. It was a fantastic collaboration with Skiver Advertising, University of California Irvine and Tallgrass Pictures.


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The 9 day production took us all around southern California, shooting everything from medical labs to ballerinas to farms...and we couldn’t be happier with the final result!



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JB worked closely with Sean, Rob and RG from Skiver to create a visually beautiful and compelling story about the incredible work coming from UCI - a place where great minds can truly shine brighter.

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From the initial creative to pre-production, production, post and final broadcast delivery - we’re thankful for such awesome collaborators! A special shout-out to the fantastic staff and students of UCI who shared their stories with us, inspiring us to make the commercial as authentic as possible.

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Missed our spot this Monday? Don’t worry, you can check it out below.

And keep a look-out for our second UCI spot “See Differently” made in collaboration with “We Believe”...breaking soon on a TV near you!



 

Filming into the Future with Ingram Micro

As part of a new brand video for Ingram Micro, we shot a futuristic scene of a young couple announcing an upcoming baby. How did we make the scene look like 2030 and not 2013? By shooting at a stunning, mostly glass, modern-style home at the top of Mt. Helix, a small mountain right here in San Diego.

We captured the soon-to-be grandfather video chatting with the expecting couple on a 2D holographic image projected on glass. Since it’s still 2014, we used blue lighting to create the visual effect of a hologram shining on the actor’s face. In post-production, our very talented Beau Runnells worked his magic with the footage, making the couple look as if they are the ones in the hologram!

We had a blast capturing the essence of a precious family moment and highlighting the role of Ingram Micro’s technology in creating it. All while getting to pretend it was high-tech 2030!

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A Proposal to Remember, Ingram Micro

Ingram Micro, a global Fortune 500 technology company, assigned us to collaborate on a brand essence video for use company wide capturing technology in life's biggest moments.


Ingram’s Dan Iorgulescu, Ewan Pidgeon and Jason Williams have been invaluable collaborators, writing a fantastic script based in human emotion and experience, being very helpful on set and in the editing bay. 

We shot footage from 3 continents including India and Africa, but one of our favorites? The Japanese Friendship Garden, where friendships grow! Set in the lovely Balboa park, this venue captured the perfect mood for the ultimate Geo Cache adventure. 

With two talent and one GPS, you’ll see a couple hunting for treasure with nothing but a set of coordinates. The prize you ask? A wedding proposal! Recording one of life’s biggest moments, and highlighting how GPS technology was able to help make this memorable moment come to life? Mission accomplished!  

Thank you to the Japanese Friendship Garden for allowing us to film at such a fantastic location!


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